Gail Rodwell-Simon ^{Top-Executive}

"Retail growth is not a marketing problem.
It is an operational alignment problem.

I work with mid-sized retailers and DTC brands navigating:
* Slowing sales
* Margin pressure
* Inventory that is not moving fast enough
…and help them fix what is actually driving underperformance.

As a Strategic Retail Advisor and Trusted GPS (Growth & Performance Strategist), I partner with leadership teams to:
* Align strategy, inventory, and execution
* Improve inventory productivity and cash flow
* Strengthen category performance and profitability
* Build omni-operational models that actually work
This is practical transformation grounded in how retail actually runs.

Retail has moved beyond omni-channel.
We are now operating in an omni-operational reality, where execution breaks faster than strategy.
* 76% of store managers report increased stockouts
* 59% say inventory accuracy is harder than ever

Inventory accuracy is no longer a back-end issue.
It is the engine of growth, margin, and customer experience (Source: Chain Store Age, 2025)

How I Work:
I focus on ongoing advisory partnerships, working alongside leadership teams to:
* Diagnose what is driving performance gaps
* Prioritize the few moves that unlock growth
* Establish the operating rhythm needed to sustain results

I am known for connecting the dots:
Strategy → Financial Targets → Merchandising Execution

Because when these are not aligned, performance will always break somewhere.

Experience & Perspective:
20+ years of retail leadership across Hudson’s Bay Company, Holt Renfrew, The Shopping Channel, and Marks & Spencer. Now advising brands including Lee Valley Tools, Giant Tiger, and growth-stage retailers across North America.

Most retail performance issues are not demand problems.
They are inventory and execution problems disguised as demand issues.
The winners are not those with the most channels.
They are the ones who can execute seamlessly across them.

If you are navigating growth, inventory challenges, or operational misalignment:
Let’s connect!
📩gail@sparxadvisorygroup.com

Follow for insights on retail strategy, inventory performance, omni-operations, and category management.

Reignite Your Retail Rhythm"