Headquarters:
San Francisco, California, United States
Title:
Global Head of AI Strategy, Innovation, and Operations - AI Lab (Google Marketing)
Company:
Google
Company Industry:
Computer Software
Company Linkedin:
linkedin.com/company/google
Company Size:
10001+
Current Job Duration:
1 yr 8 mos
Country:
United States
Work Experience:
Title: Google
Company: Google
Company URL: https://www.linkedin.com/company/google/
Industry: Computer Software
Company Size: 10001+
Location: None
Country: None
Employment Type: None
Start At: 05-2024
Ends At: Present
Description: Leading strategy, operations, and innovation for the AI Lab, a newly launched AI solutions incubator within Google Marketing. We are a dedicated, cross-functional team delivering transformative new tools and ways of working for all of Google Marketing., Partnering with marketing, product, and engineering leaders to architect a centralized MarTech stack that delivers the right message, at the right time, across all Paid and Owned channels.
Our goal is to provide the most helpful message/experience that helps Google's billions of users increase their knowledge, success, health, and happiness., I help the world's largest global brands reimagine how they engage and delight their customers, with Google Cloud, Google, and the broader Alphabet portfolio as the foundation and catalyst for realizing their vision.
Title: Advisor
Company: Rethink Food
Company URL: https://www.linkedin.com/company/rethink-food-vc/
Industry: Venture Capital & Private Equity
Company Size: 11-50
Location: San Francisco Bay Area
Country: None
Employment Type: None
Start At: 06-2020
Ends At: Present
Description: None
Title: Simon Data
Company: Simon Ai
Company URL: https://www.linkedin.com/company/simon-ai-the-agentic-marketing-platform/
Industry: Computer Software
Company Size: 51-200
Location: None
Country: None
Employment Type: None
Start At: 06-2019
Ends At: 08-2021
Description: Marketing technology has never integrated the three most important parts of customer relationship management (CRM) - listening, thinking, and speaking.
This changes with Simon Data: the "Smart Hub" Customer Data Platform (CDP) that is purpose-built to seamlessly blend the art of understanding your customers with the act of connecting to them. We do this by merging identity management, omni-channel orchestration, and cross-functional workflows, with flexible integrations into any data source or engagement channel.
Our Smart Hub model enables leading brands to improve marketing results faster - driving incremental revenue, increasing campaign engagement, and reducing the time-to-launch/value of CRM/Lifecycle campaigns.
A 2020 Gartner Cool Vendor in Multichannel Marketing, Simon works with leading brands like Equinox, ASOS, and TripAdvisor to improve customer experiences and all of the core growth metrics that follow., I've been an advisor to Simon Data since launch, with a focus on supporting strategic client development. From everything I’ve seen partnering with CMOs to lead marketing transformation, they are the best in the space at handling massive complexity and scale, and are the (not so) secret weapon for the modern marketing department.
Title: COO + Co-founder
Company: Goodops
Company URL: https://www.linkedin.com/company/goodops/
Industry: Management Consulting
Company Size: 1-10
Location: New York City
Country: None
Employment Type: None
Start At: 05-2016
Ends At: 05-2019
Description: None
Title: Co-founder
Company: None
Company URL: https://www.linkedin.com/company/project-x-partners/
Industry: None
Company Size: None
Location: New York City
Country: None
Employment Type: None
Start At: 04-2014
Ends At: 04-2016
Description: None
Title: Lead Facilitator + Co-founder
Company: The Give
Company URL: https://www.linkedin.com/company/the-give/
Industry: Civic & Social Organization
Company Size: 1-10
Location: Greater New York City Area
Country: None
Employment Type: None
Start At: 10-2012
Ends At: 08-2015
Description: None
Title: Advisor
Company: Fuse
Company URL: https://www.linkedin.com/company/fusecorps/
Industry: Civic & Social Organization
Company Size: 11-50
Location: None
Country: None
Employment Type: None
Start At: 10-2011
Ends At: 08-2014
Description: None
Title: Co-founder
Company: None
Company URL: None
Industry: None
Company Size: None
Location: None
Country: None
Employment Type: None
Start At: 08-2012
Ends At: 04-2014
Description: None
Title: CEO
Company: Common Llc
Company URL: https://www.linkedin.com/company/common-is/
Industry: Marketing And Advertising
Company Size: 1-10
Location: Boulder, CO
Country: None
Employment Type: None
Start At: 06-2011
Ends At: 05-2012
Description: None
Title: UFUSE Visionary Strategy Management
Company: None
Company URL: None
Industry: None
Company Size: None
Location: None
Country: None
Employment Type: None
Start At: 12-2009
Ends At: 05-2011
Description: A spinoff of Fuse Entertainment, UFUSE is a talent management firm that develops the careers of creative entrepreneurs and impacts the world through their initiatives.
Role overview:
- Venture Launch. Founding partner of a disruptive firm with offices in Los Angeles and Copenhagen, delivering training, tools and opportunities to a global client list of high-performing entrepreneurs, executives and teams.
- New Market Penetration & Development. Designed and led evolution of GTM strategy; expanded client list beyond entertainment industry by securing early adopter clients such as AdWeek’s Creative Director of the Decade.
- Revenue Generation. Exceeded targets as top performer, securing $150k in services; 2/3 of firm’s year 1 total.
- Program Management. Co-Designed and led creative talent development program with 4 person executive team of L1N Pictures – producer of Sherlock Holmes – contributing to “green lights” for LEGO and Gangster Squad., Fuse is a boutique entertainment industry management and production company.
Role Overview:
- Executive Leadership. Expanded client acquisition, management and sales; promoted to partner and handled a client list that included a multiple Emmy Award nominee, and the creators, writers and producers of hit shows such as Gossip Girl, Burn Notice, The Mentalist, Prison Break, and films such as Sherlock Holmes.
- Revenue Generation. Exponentially increased firm revenues within 12 months of on-boarding by initiating & closing $2.8M in client fees while growing client roster from 0 to 20; outperformed peers by 833% in fees and 2x the clients.
- Account Management. Managed the entire life-cycle of 20+ client film & television projects, including agencies & law firms, across various stages of development at Universal, Disney, Sony, Fox, Warner Brothers and HBO.
Education:
School: Wharton Online
Degree: Advanced Digital Marketing and Growth Strategies Program
Field: Marketing
Period: Feb 2024 - May 2024
School: Colgate University
Degree: Bachelor of Arts (BA)
Field: Economics
Period: 1998 - 2001
School: Manhasset High School
Degree:
Field:
Period: Sep 1993 - Jun 1997
Headline:
AI Transformation @ Google | Advisor @ Rethink VC
Followers:
5600
Connections:
5356
Skills:
Business Transformation, Artificial Intelligence (AI), Business Operations, Digital Transformation, Change Management, Practice Development, Marketing Technology, Data Management, Entrepreneurship, Social Media, Marketing, Advertising, Marketing Strategy, CRM, Branding & Identity, Business Strategy, Social Entrepreneurship, Entertainment, Leadership Development, Event Management, Innovation, Lifecycle Marketing, Strategy, Personal Branding, Strategic Planning, Leadership, General Management, Team Management, Strategic Thinking, Film, Digital Media, Start-ups, New Business Development, Nonprofits, Business Design, Business Development, Customer Relationship Management (CRM), Networking, Sales Campaigns, Customer Experience, Data-driven Marketing
Experience:
Title: Global Head of AI Strategy, Innovation, and Operations - AI Lab (Google Marketing)
Company: Google
Location: San Francisco Bay Area
Start: May 2024
End: Present
Title: Global Head of User Intelligence & Engagement - Marketing Technology & Engineering (MarTech)
Company: Google
Location: San Francisco Bay Area
Start: May 2022
End: May 2024
Title: Global Transformation Lead - Google Cloud
Company: Google
Location: San Francisco Bay Area
Start: Aug 2021
End: Apr 2022
Title: Advisor
Company: Rethink Food
Location: San Francisco Bay Area
Start: Jun 2020
End: Present
Title: GM, West Coast + Head of Transformation
Company: Simon Data
Location: San Francisco, California, United States
Start: Jun 2019
End: Aug 2021
Title: Advisor
Company: Simon Data
Location: New York City
Start: Jun 2016
End: May 2019
Title: COO + Co-founder
Company: GoodOps
Location: New York City
Start: May 2016
End: May 2019
Title: Co-founder
Company: Project X Partners
Location: New York City
Start: Apr 2014
End: Apr 2016
Title: Lead Facilitator + Co-founder
Company: The Give
Location: New York City Metropolitan Area
Start: Oct 2012
End: Aug 2015
Title: Advisor
Company: Fuse Corps
Location:
Start: Oct 2011
End: Aug 2014
Title: Co-founder
Company: The Workshop Design Inc.
Location:
Start: Aug 2012
End: Apr 2014
Title: CEO
Company: COMMON LLC
Location: Boulder, CO
Start: Jun 2011
End: May 2012
Title: Partner + Head of Business Development & Sales
Company: UFUSE Visionary Strategy Management
Location:
Start: Dec 2009
End: May 2011
Title: Partner + Literary Manager
Company: UFUSE Visionary Strategy Management
Location:
Start: Jun 2005
End: May 2011
Title: Agent Trainee + Motion Picture Literary Department Coordinator
Company: Endeavor Agency
Location:
Start: Aug 2001
End: May 2005
Awards:
GOOD 100 | Issued by GOOD Magazine | Jan 2014
