Jan Baaden Gee Ultimate Decision-Maker

Global Director Marketing Communications - Brand and Advertising at Lockheed Martin

Current Job Duration: 6 yrs 3 mos (until March 2026)

HEADLINE:
Global Director Marketing Communications - Brand, Advertising and Social Impact at Lockheed Martin

PERSONAL SUMMARY:
Global marketing communications leader with over 30 years of experience. I am proud to be part of Lockheed Martin’s Communications team where I am leading brand and advertising.

Marketing leader with 30+ years of experience in strategic planning, brand management, content curation, advertising in traditional/non-traditional media, Internet strategies/execution & partnership development. Adept at managing multi-faceted programs, cross-functional teams, outside agencies and franchise systems. Results oriented marketer with a record of maximizing ROI and driving business growth.

Specialties: • Strategic planning, advertising strategy, planning and media execution
• Brand strategy and positioning, brand governance, content creation and curation
• Internet strategy and implementation - Web search, E-commerce, usability and E-marketing
• Media expertise - digital, television, radio, print, web
• Consumer research
• Asset Valuation
• Relationship-based loyalty and partner programs
• Promotion creation and implementation; brand development, merchandising; research

Languages:

EDUCATION:
School: USC Marshall School of Business
Degree: BS, Business - Marketing
Activities: None

School: Bishop Montgomery High School
Degree: None
Activities: None

Number of Followers:
2705


Invests into

Industry: Defense and Space Manufacturing
Headquarters: Bethesda, Maryland, United States