Bassel Idriss ^{Ultimate Decision-Maker}

Managing Director - Saudi Arabia at Apple

Current Job Duration: 10 mos (until March 2026)

HEADLINE:
Managing Director

PERSONAL SUMMARY:
Turned around a regional conglomerate’s food retail distribution and fashion e-commerce businesses by going back to fundamentals. Founded a new-to-the world consumer tech company that reimagined custom eartips through ambiguity and scarce resources. Learned the trade and grew equity, market shares, sales and profit at P&G over more than a decade. My secret recipe: Building homes for fearless teams to do famous work.

RECENT CAREER HIGHLIGHTS

➩ Delivered a Middle East food retail operator’s highest sales and profit results in over a decade. Profit almost tripling every year over 3 consecutive years.

➩ Remotely led a complex Middle East e-commerce business, through Covid, delivered 5X sales growth & 1st time ever profit.

➩ Designed, developed, launched and sold to x33 countries a disruptive hardware product solving a nagging earphone manufacturers issue and a daily problem affecting 250 Million consumers.

Languages: Arabic, English

EDUCATION:
School: Harvard Business School Online
Degree: Business Strategy
Activities: None

School: Wharton Executive Education
Degree: Strategic Thinking & Leadership
Activities: None

School: Lebanese American University
Degree: Masters, Business Administration
Activities: None

School: American University of Beirut
Degree: Bachelor of Arts - BA, Psychology
Activities: None

Number of Followers:
2070