- Mr. Li Bingtao appointed as CEO - Global financial services provided under new brand Everbright Sun Hung Kai. HONG KONG, Dec. 18, 2017 /PRNewswire/ -- Sun Hung Kai Financial Limited is pleased to announce its name change to Everbright Sun Hung Kai Company Limited ("EBSHKCL") (the "Company"), subsequent to which all its businesses will offer global financial services to customers under the ......