Anna McDonald ^{Ultimate Decision-Maker}

Director at Moneta Group

Current Job Duration: 2 yrs 8 mos (until March 2026)

HEADLINE:
Director of Family Learning at Moneta and Athlete Family Office Services

PERSONAL SUMMARY:
Before joining Moneta, Anna spent six years as an ESPN reporter, covering Major League Baseball and the National Football League. Her work has also appeared in esteemed news publications such as the New York Times, FOX Sports, and USA Today. Anna also worked as a consultant for the NFL's Youth Health and Safety Committee, where she met in person with NFL executives to offer insight into health and safety concerns and how to communicate with parents.

Anna has a dual role at Moneta, a registered investment advisor (RIA) with $40 billion in Assets Under Management. She supports athletes in all aspects of their financial lives, preparing them for sustained success beyond their athletic careers. Her deep understanding of athletes' needs stems from her desire to help athletes on and off the field.

Our athlete family office is a close family. We are there for the good, the bad, and the hard conversations, and we celebrate the wins, too. Anna is fiercely protective of our athletes and loves seeing them succeed.

Anna also serves as Moneta's Director of Family Learning. Anna works with Moneta's client-facing teams in this role to facilitate learning programs for ultra-high net worth families to transfer wealth to younger generations. She is passionate about assisting Moneta's partner teams and helping families create effective communication, ongoing learning, and intentional family goals.

Anna has personal experience working with multiple generations and cousins in her family businesses. Drawing from these experiences, Anna helps clients across several generations work together to develop a positive family culture. Working solely for our client's best interests, she helps develop a learning plan with them so that they can sustain the family, along with financial success, across multiple generations.

Outside of work, Anna loves working on her farm and visiting the family beach house in St. Simons Island, Georgia.

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EDUCATION:

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