Jonathan Wolf Leaders

Jonathan is cofounder of personalized nutrition company ZOE. Starting with an at home test, we identify the right foods for your body so you can improve your health and manage your weight. ZOE runs the world’s largest nutrition science study with Harvard, Stanford and King's College London and discovered that our unique gut microbiome means the same food affects each of us differently. As a result, we use Artificial Intelligence to compare your test results with 1000’s of people on our studies, and build a personalized program with an app and coaches to help you achieve your health goals.

Jonathan was also cofounder of the ZOE COVID Study, now the ZOE Health Study, the largest study of COVID in the world with over 4.6 million participants. The study has generated more than thirty scientific papers so far in leading journals like the Lancet and Nature Medicine, including the first ML model to predict COVID from symptoms, and an amazing paper linking higher quality diets to reduced risks of hospitalization from COVID.

Previously he was Chief Product Officer at Criteo which was a 30 person start-up when he joined. Seven years later when he left it was public on NASDAQ, with over 2,000 people and over $1Bn revenue of revenue. In that time Jonathan built the product organization, created the publisher and midmarket sales organization, and opened the New York office. Prior to this Jonathan worked at Yahoo!

Jonathan attended Oxford University where he received the Gibbs prize for Physics and was President of the Oxford Union, and was then at Harvard. He has been a Foundation Fellow at Corpus Christi College Oxford since 2015.


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